This is a cup sleeve design I created for a tea brand.
After finishing their drink, customers can remove the paper sleeve, cut out the pattern, and fold it into a Tile Cat.
What is a Tile Cat?
It's a cat-shaped statue with a big open mouth often placed on the eaves of buildings in Yunnan, China, to ward off evil spirits and protect homes.
Two type of Tile Cats randomly printed on the cup sleeves, one sleepy and relaxed, the other energized and ready for action, with fur and paws stretched out in excitement after enjoying a delicious cup of tea.
This design offeris customers a fun and unique experience that combines traditional cultural elements with modern design, and joy of handicraft.